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National Geographic World |
National Geographic Kids is a children's magazine published by the National Geographic Society. [1]
Its first issue was printed in September of 1975 under the original title: National Geographic World.
At right is a cover of the magazine with a bicentennial sculpture by Jim Gary that was painted in joyous colors. The magazine was an instant success and gained wide circulation.
The title of the magazine changed in October, 2001. National Geographic Kids, in a broad sense, is a children's version of National Geographic, the flagship magazine of the National Geographic Society.
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National Geographic Kids publishes ten issues annually. As of June, 2006, the magazine reports a circulation of more than 1.3 million in English, with an estimated English language readership of more than 4.6 million. There also are twelve editions of National Geographic Kids in languages other than English, with circulation of more than 400,000. The magazine is written for children between the ages of six and fourteen. It has an advisory board of 500 subscribers and solicits reader feedback after each issue. [2]
The magazine recently launched a spin-off, National Geographic Little Kids, targeted toward children under kindergarten age.
The December 2008 issue contains sixteen pages of advertisements out of fifty-two pages. In addition, there is a twenty-four page special advertising pull out. Furthermore, there are two (2) two-page articles covering the movies "Bolt" and "The Tale of Despereaux" offered by Walt Disney Pictures and Universal Studios, respectively.
Specific brand names mentioned in articles from the December 2008 issue are: Monopoly, Ktrak, Exhale gloves, Nike, Liquid Image Co. cameras, Star Wars, Crayola, and Nintendo among others.
The May 2008 issue of National Geographic Kids saw a lot of games. (Although it kept the same chapters.) On Inside, it said that this issue was a supersize Fun Stuff. The games were:
These are some of the regular features, most of which appear periodically,
Recently, in the March 2008 issue, there was a new chapter called Dare to Explore. It lists seven famous explorers. Here are the seven adventurers:
The twenty-fifth anniversary issue in September, 2000 was well publicized. It featured a "Top 25" list of the things readers most enjoyed (the magazine covers were #1) a collection of cards people had sent to the magazine, and a special "Kids Did It" column that featured updates on the lives of celebrities who had been featured in the magazine when they were children, such as Michelle Kwan.
The thirtieth anniversary issue in September, 2005 featured an article describing what life would be like in thirty years (in 2035). It also featured thirty "cool things" of the future. Here's a small preview,
Digital ink and e-paper transform newspapers and magazines into re-writeable computer pages. "E-paper will work sort of like a complex Etch a Sketch", Zolli says, "using digital technology, your newspaper will erase yesterday's issue and download today's."
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